Wednesday, 6 March 2013

                          MARKETING APTITUDE

Marketing is the sum of the total of all those activity that are related to free flow of goods for producer of consumers.
 Function of marketing
1.                     Marketing research
2.                     Product planning and development
3.                     Buying and assembling
4.                     Selling, packing, packaging, labeling
5.                     Standardization, grading, branding
6.                     Storage
7.                     Financing
8.                     Risk taking

Concept of marketing
Marketing is concept represent distinct philosophy of business that the guide of marketing activates of organization.

                                     







                                                              Practice problem
1.                     Which concept of marketing is product oriented?
2.                     Which concept of marketing is based on customer satisfaction key point?
3.                     Marketing refer to the?
4.                     Marketing mix consist?
5.                     Which of the following is not a factor of the demand variable according to fillip kotler?
6.                     The physical distribution involves which activities?
7.                     Marketing mix involve
8.                     Sub-division marketing is called as?
9.                     Which of the following is the function of marketing as a managerial?
10.                 The concept of marketing mix involve a deliberate and careful choice of organization, product, price promotion and pace strategies and?
11.                 Which of the following is not an element of marketing mix?
12.                 The role of marketing in modern organization is the ………….. With marketing offer to lead a competitive edge and marketing tasks to match the demand and supply?
13.                 Socio-economic force consists?




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